University guest lectures

Invite me to teach a class or give a talk

I occasionally speak to students in digital marketing, growth or entrepreneurship programmes: Google Ads, Meta Ads, tracking, AI applied to advertising.

What I bring

Field experience, not a textbook lecture. I've been a Paid Media freelancer for 4 years, after starting out at one of the five largest advertising agencies in the world. I now work with companies, from SMBs to large enterprises, in France and Spain on Google Ads and Meta Ads.

Real cases: budgets, trade-offs, lessons learned, not manual screenshots. Up-to-date topics: Performance Max, Consent Mode, generative AI applied to media buying.

How it works

By invitation, no exclusivity or recurring commitment: we agree on the format, the students' level and the date together, then I prepare the session.

Possible formats

One-off class

2 to 3 hours, within a standard digital marketing or growth module.

Talk / panel

Event format (~1 hour), solo or alongside other industry speakers.

Hands-on workshop

Live exercise on a real, anonymised account: audit, optimisation, budget decisions in real time.

A few facts

4 years as a Paid Media freelancerEx-Top 5 global agencyFrance & SpainOfficial Google Partner

Théo Maupilé, Paid Media university guest speaker, working on his laptop

A talk, a class, a date?

Write to me, and we'll see together if the format fits your schedule.

Contact me